Mission Statement

Peacock Loves is our long-term commitment to delivering the highest level of positive experiences to our customers, employees & community.

Peacock Loves Community

In recent years, community efforts have included our Peacock Collision Center collecting donations for the people of Puerto Rico in disaster relief efforts. The Peacock Automotive Group has also hosted Santa's Workshop, which brings holiday cheer and is a community-focused event around the holiday season for boys and girls across the Lowcountry area.

Peacock Automotive Chairman & CEO Warner Peacock has also devoted much of his time to community economic development, working to bring neighbors job opportunities and helping local businesses grow. The community is important to Peacock Automotive Group, and we're always working to better it any we can.

Peacock Loves Employees

Peacock Automotive employees live by the corporate goal, "zero dissatisfied customers." This means employees are empowered and supported to say "yes" to customer requests without the need to say, "let me speak with my manager." They are also recognized by management when a positive review is received or when a certain goal is achieved. This includes offering free loaner cars for customers during warranted repairs. When you call us, you'll speak to a knowledgeable employee ready to provide advice and answer your questions.

Peacock Loves Customers

"I'd rather spend more money now on creating a positive experience for our customers because I feel it's a good long-term investment," Warner says. "We want to continue giving our customers better onsite experiences."

Not only do our sales teams make sure to create an enjoyable, relaxed environment for our valued customers, but our facilities are also made to provide the same feeling. All dealerships are made to be cheerful, family-friendly, and sparkling clean buildings.

Our dealerships offer café areas with refreshments and free coffee bars to make you feel at home. Of course, our service and parts professionals are always working efficiently to return your car to the road as soon as possible.

Our #1 goal is zero dissatisfied customers, and it shows in all aspects of our dealerships and how we interact with guests.

Constantly improving onsite experiences and creating long-term relationships are the top priorities of Peacock Automotive Chairman and CEO Warner Peacock. Throughout the years, we've worked tirelessly to create a welcoming environment at all of our dealerships for customers and employees.

With more than 30 years of experience in the automotive industry, more than 700 employees, and reaching numerous communities in the Southeast, Warner feels that "doing our best to make everyone happy" is what keeps him going. Whether that means recognizing employees for professional and personal achievements, supporting local Boys and Girls Clubs or organizations like the American Heart Association, or finding the right car for a new family in town, he feels that making an impact on other people's lives is important.

With Peacock Loves, we want to make sure that everyone feels the love that Warner does every day.

You are viewing all posts for categories: Community Events

Peacock Automotive donates to Family Promise

As part of our bi-monthly campaign with WSAV-TV, Peacock Automotive donated a gift to Family Promise of Greater Savannah in January. We're so happy to help this vital organization!

Family Promise of Greater Savannah was founded to alleviate homelessness among families with children by providing emergency shelter, meals, and inclusive support. To work towards this effort, Family Promise utilizes a network of local Host Congregations of all faiths where our guests spend each evening having dinner and networking with motivated volunteers who are eager to help them achieve their goals.

Family Promise is the only full-service emergency shelter program…

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Jaguar Land Rover Columbia Supports Free Medical Clinic

Jaguar Land Rover Columbia was proud to once again sponsor The Doctors Lounge on Nov. 7, 2019, to support The Free Medical Clinic. This annual event raises funds to support the clinic, which provides quality healthcare, at no cost, to residents of the community who who cannot pay for such services and have no health insurance. The event is a high-energy evening featuring musical performances by the Midlands' most talented physicians, great food and craft…
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Jaguar Land Rover Columbia Sponsors Chamber Gala


On Oct. 3, 2019, the Columbia Chamber held its award ceremony at the Columbia Metropolitan Convention Center. Attended by nearly 700 Midlands business leaders, the 117th Annual Gala was a fast-paced evening celebrated the successes of the past year, recognized the leadership of the Board of Directors and looked ahead to the upcoming year. “Each year the Chamber has the opportunity to highlight and celebrate individuals who are making a positive impact in our community,” says Carl Blackstone, Columbia Chamber President and CEO, “These honorees go above and beyond in their work and dedication to excellence in everything they do…

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Peacock Automotive Donates Computers to Boys & Girls Clubs


Watch the video here!

Members of the Boys & Girls Clubs of Jasper County received 16 refurbished desktop computers that will be used to advance educational programs as the Club aims to empower youth to excel in school, practice good citizenship and lead healthy, productive lives. This donation was presented by Peacock Automotive.

“The Boys & Girls Clubs are so grateful for this donation. Our world is driven by technology, but it can still be costly to provide our…

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Santa makes a special appearance at Yappy Hour

We had a wonderful time celebrating the holiday season at Peacock Subaru's Yappy Hour event on Dec. 12. It was a special "Holiday Edition" for Christmas, complete with a visit from Santa Claus! We offered free photos with the "big guy" for guests and their furry friends, and we did a special toy collection for Marines Toys For Tots Foundation. We would like to thank the community for their generosity in donating both toys…
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